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Beef. It s What s For Dinner. 300 is the branded NASCAR Xfinity Series race held at Daytona International Speedway as part of DAYTONA Speedweeks presented by AdventHealth. The Beef brand partner ties the world of racing with the iconic beef industry, creating a fan-friendly event that blends high-speed action with savory sponsor storytelling. Historically staged at the 2.5-mile Daytona track, this 300-mile race brings action-packed qualifying, practice, and on-track drama to Daytona Beach, FL, one day ahead of the Daytona 500. This page highlights the performer-brand element for Beef. It s What s For Dinner. 300, including background on the Beef brand, race history, and how to secure tickets for Speedweeks events.