Holiday River Parade & Lighting Ceremony Tickets

The Holiday River Parade & Lighting Ceremony is your beloved seasonal performer lineup for one of San Antonio’s most magical nights. Known for immersive performances and a family-friendly vibe, this artist brings warmth to the Ford Holiday River Parade & Lighting Ceremony each year. As the 44th annual edition unfolded in 2025, the event drew thousands along the River Walk to witness 27 illuminated floats, five entertainment floats, and roughly 200,000 holiday lights. This page provides a concise bio, notable discography highlights, and up-to-date tour info to help you plan your visit. We’ve got you covered with viewing options, seating guidance, and convenient ticketing packages around the parade route and affiliated venues.

For the Ford Holiday River Parade & Lighting Ceremony, the parade typically starts around 6:00 PM at the Tobin Center, with a live broadcast at 7:05 PM from Arneson River Theatre and lighting following around 7:00 PM. Viewing options include ticketed seating along the parade route and free River Walk viewing areas, with ADA seating available. Restaurant and hotel packages, including spots like Hard Rock Cafe and Hotel Contessa, offer convenient ways to enhance your experience. Follow official updates from Visit San Antonio on Facebook, Instagram, X, and YouTube for the latest information, schedule changes, and behind-the-scenes content.
Upcoming shows and tour information will be listed as they’re announced; secure your seats early to ensure the best viewing experience for this beloved annual event.