Onstage company
Documented collaborators
Hoodrich Pablo Juan, born Sterling Leroy Pennix Jr. on October 28, 1988 in Newark, New Jersey and raised in Atlanta, Georgia, is a standout figure in modern street rap. Gaining prominence with the track We Don’t Luv Em, he soon joined Gucci Mane’s 1017 Eskimo brand, helping shape his distinct grimy-trap sound. Over the years, he released studio albums such as Designer Drugz 3 (2017) and DMV (2019), with affiliations to MPR, Empire, Alamo, and 1017. After a hiatus marked by legal challenges, Hoodrich Pablo Juan returned to music, delivering new material like First Day Out and announcing a major comeback show in 2025. He remains a compelling live act, known for vivid storytelling, gritty production, and his signature delivery. We’ve got you covered with reliable ticket options and up-to-date tour info for venues like Center Stage in Atlanta.