Onstage company
Documented collaborators
International Make Up Artist Trade Show (IMATS) is the world’s largest makeup-artist trade show, launched in 1997 by Make-Up Artist Magazine. Known for immersive education, live demonstrations, and the exhilarating Battle of the Brushes competition, IMATS has become a cornerstone for professionals and enthusiasts alike. From its early roots in major cities such as Los Angeles, New York, London, Vancouver, Toronto, Sydney, and Atlanta, IMATS continues to be a premier destination for mastering artistry, discovering new products, and networking with industry leaders.